About Us

We partner with schools, teachers and parents to capture and use data to help them gain insights into student's academics and
improve their performance


Rubrix Analytics is focused on enabling schools give individual attention to EVERY student in a school. We accomplish this by leveraging technology, data analytics and psychometrics. Our innovative algorithms analyse student information about academics, historic academic performance, cocurricular activities, teacher feedback and student assessment tests (which includes their interests, personality and cognitive abilities) to identify unique strengths/weaknesses of each student in a school. Our algorithms also generate recommendations for students, parents and teachers to address weaknesses or enhance their strengths. This information is used to automatically generate a comprehensive 12 page report card for all students in a school at the end of every term which would improve the current basic mark/grade based report card system prevalent in schools. We have a cloud based software solution available for schools to deploy which ensures scalability. Rubrix Analytics’ directors are from prestigious institutes like IIM Calcutta and IIT Kharagpur. Using the substantial knowledge and experience gained through working in Multi national companies like Microsoft and HSBC, we are able to align the growth of the child to match the industry requirements of the future by focusing on not just academics, but also their character, interests, aptitudes to ensure that the students, parents and academicians are better aware of the potential of each child.

What do we do?

Students today are not job ready despite spending 20+ years in academics. This is partly because the schools are focussing on only imparting knowledge but not developing the skills and aptitude of children. Schools often fall short of identifying unique abilities of students and provide the correct/timely support and guidance to students. This is primarily due to the large number of students they have to deal with on a daily basis with limited manpower and the lack of right frameworks and systems to assess students on a holistic basis. Once the assessment is done, correct insights need to be generated and communicated to teachers and parents. All of these need to be accomplished with the limited resources schools have available at their disposal. Without having the right inputs provided at the right time, students often fail short of achieving their full potential as they pass out. Our team has experts from the academia, data scientists, psychologists and software architects. The schools and institutes are also less connected with the parent community owing to the pressure of time and large numbers.

We are proposing to solve this problem by leveraging the developments in technology, analytics and psychometrics to create a cloud based platform which will ensure that ALL required information about students[ including academics, cocurricular, teacher feedback, psychometric assessments on personality, interests, cognitive skills etc) is recorded on a timely basis, the information is then assessed accurately and specific insights /recommendations about students are communicated to parents, teachers and schools on a periodic basis. Our expert team including leaders of academia, scientists, data experts, psychologists and software architects helps the schools identify and develop the unique potential of each child. Using platforms build by our research and development team we are able to disseminate this insights proactively to all stakeholders and are able to measure progress of each parameter each at a unit level and a consolidated level. Thus able to ensure that the effectiveness of the program are measured periodically and monitor progress against expected outputs.

Teachers Insights

If you are a school or a teacher, you would want to know what percentage of students understand a particular concept in a class right way or which students are particularly weak in Maths or which particular topic in Math requires the more focus to improve the overall performance of your class. We can answer all similar questions for you and help you create the optimal teaching strategy for your class.

Schools Insights

Analysing the variability in teacher performances, effectiveness of the teaching methodology, improvements over the years etc

Parents Insights

We have developed mathematical models to identify the strengths and weaknesses of students in different subjects. Which concepts do your kids have less clarity on? Which topics have they got good clarity on? We can provide you the answers.


Term wise reports on student performance incorporating historical performance of the student and overall class performance

Performance Measurement of Students

Continuous performance measurement of students, teachers and advanced performance comparisons between schools


Detailed and customised feedback for the students, parents and teachers based on the analysis of their performance and progress

Career Guidance

Tie ups with several top career counsellors and firms to use the academic data and provide the right guidance to your kids by understanding their strengths and mapping them to skills required for various professions